Your Privacy Choices
California law (the CCPA and CPRA), and similar laws in Oregon, Colorado, Connecticut, Texas and other states, give you choices about how a business uses your personal information for advertising. This page explains those choices and lets you make them here.
Your current status
Without JavaScript our site runs no analytics or advertising tools, so there is nothing to opt out of.
Opt out of sale or sharing
We do not sell personal information for money. Some of the advertising tools we use, such as ads shown to you on other sites, can count as "sharing" under California's broad definition of that term. One click below opts you out of that sharing in this browser, and also turns off our analytics and other non-essential tools. It takes effect right away and we remember it. We still keep a basic count of page views that uses no cookies and does not identify you.
Automatic opt-out with Global Privacy Control
If your browser or a browser extension sends a Global Privacy Control (GPC) signal, we treat it as a complete opt-out automatically: no advertising, analytics or other non-essential cookies or tools that identify you run for you, we do not ask you about cookies, and you do not need to do anything else on this page. (We still keep the same anonymous count of page views, which uses no cookies.) Browsers such as Brave and Firefox, and extensions such as Privacy Badger, can send this signal for you.
Notice at Collection: cookies and similar tools
Here is what our cookies and similar tools collect, why, and who receives it. Only the strictly necessary ones run until you choose; the others run only if you allow them, or when you click to load a single item.
- Strictly necessary (always on): session and security cookies for your cart, checkout and sign-in, fraud and bot protection from Cloudflare, payment and bank verification from Stripe and Plaid, and a record of your privacy choice. When you start typing in an address field, Google Maps Platform receives what you type and your IP address to suggest matching addresses. Our trust seals and review badges (Trust Guard, Shopper Approved, BBB) and reviewer photos from Google are images from those companies, so they receive your IP address; they set no cookies.
- Functional (only if you allow it, or when you click to load one item): embedded videos from YouTube (Google) and Publitio, maps from Google Maps, price charts from TradingView, calculators from ConvertCalculator, the "preferred source" buttons from Google News on our blog, and live chat from InsertChat. These companies receive your IP address and the page you are on, and may set their own cookies.
- Analytics (only if you allow it): Google Analytics and Microsoft Clarity collect device and browser identifiers, the pages you visit and how you use them (including clicks and scrolling, which Clarity can replay), the site that referred you and your approximate location from your IP address. Our own detailed site analytics keeps page activity without storing your IP address.
- Advertising (only if you allow it): Google, Meta (Facebook and Instagram), Microsoft and X receive device identifiers, ad click identifiers, the pages you visit and purchase or lead events, to measure our ads and show them to you on other sites. Under California law this can count as sharing personal information for cross-context behavioral advertising.
How long it is kept. Your privacy choice is remembered in your browser for up to 13 months, and our record of it is kept for 25 months. Cookies from the companies above last from the end of your visit up to 2 years unless you delete them; what they keep on their own servers is set by their privacy policies.
Our cookies and similar tools do not collect sensitive personal information. We use the sensitive personal information we do collect (such as the identification we are required to collect for some sales, and your payment details) only for purposes the law allows, such as completing your transaction, preventing fraud and meeting legal requirements, so the right to limit its use does not apply. For everything else we collect (for example when you place an order or send us a form), why we collect it and how long we keep it, see our Privacy Policy.
More information
For the full details on what we collect and why, see our Privacy Policy and Cookie Policy. To ask us to delete your personal information, use our Delete My Data form. You can also opt out, or make another privacy request such as accessing your information, by contacting us; we do not need an account or anything more than your request to process an opt-out.